Sincere Haute Horlogerie

  • Watches

As the haute horlogerie arm of Sincere Fine Watches, the mission of SHH is to offer to discerning collectors, the best from the world of high-end watchmaking.

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The flagship store, located at Asia's premier luxury mall, Marina Bay Sands, offers a comfortable and luxurious environment to experience the most celebrated brands in the world, such as Greubel Forsey, Ferdinand Berthoud and Laurent Ferrier, among others.

These brands represent the pinnacle of the watch industry, not just in their limited production numbers, but also in their technical innovation and artisanal craftsmanship.

Accordingly, SHH will continue its ongoing mission in horological education through the creation of exclusive events in a dedicated private lounge within the boutique premises and in so doing, strengthen its preeminent position in authentic luxury retail.